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Retail + Media

Improve customer experiences, optimise service and operations, and generate new revenue streams

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Industry challenges

01/

Fragmented customer data

In the omnichannel age, data often resides in disconnected silos—e-commerce platforms, POS systems, inventory management, and marketing tools. This fragmentation makes it impossible to achieve the single source of truth required for real-time inventory visibility, personalised customer experiences, and future AI adoption.

02/

Impending digital saturation

Today’s consumers demand seamless, personalised experiences, and expect product recommendations, content, and offers that anticipate their needs. But they don’t want to download yet another app to get them. Whether it’s dining experiences or in-store shopping, delivering the same great value with minimal friction has never been more important.

03/

The AI authenticity challenge

AI promises massive efficiency gains through scaled marketing and media content production. The key to realising this potential lies in strategically embracing AI to unlock personalised creativity without diluting brand integrity. The mission becomes: using this technology in the right way while ensuring authenticity, integrity and maintaining trust.

How we help

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    Single customer view

    Create a unified view of your customer and consumer base to enable more effective targeting and personalisation, and perform predictive analytics to enhance customer satisfaction.

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    Customer service + creative agents

    Revolutionise brand engagement and customer support by automating processes and tasks with agents. Provide your teams and staff with a foundational platform that enables them to focus on high-value work.

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    Advanced analytics

    Whether it’s dynamic pricing, stock optimisation, marketing campaign insights, recommendation engines or personalised content – robust data environments and advanced analytics set the stage for high performing agents.

Real time data insights dashboard

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Real time data insights

Optimise operations with real-time data to drive efficiency and improve service delivery. Gain actionable insights and recommendations for upselling, staffing, and resource allocation, enabling proactive customer engagement and maximised operational effectiveness.

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AI-enabled advertising

Channel 4 are leading the way by removing barriers for small businesses to advertise on TV in an ever changing technology landscape for creatives, advertisers and brands. Our recent work to support Channel 4 showcases the best of where AI tools can be completely reimagine not only how today’s work gets delivered, but new revenue streams to explore.

Watch the ad

innovation:applied

  • Two cyclists riding down a path with green hills in the background

    40 hours

    of manual labour a week reduced

    Telana developed a recommendation engine and dynamic pricing model by implementing a modern data warehouse with integrated marketing, social media, and content data.
    Read case study about Sigma Sports
  • woman applying cream

    9000

    Global frontline employees enabled

    Lush partnered with Telana to successfully migrate to Google Workspace, which has since become an integral, scalable part of their global operations.
    Read case study about Lush

The ROI of AI in Retail and CPG

Based on a survey of 585 senior leaders from retail and CPG organizations, this report unpacks the stats to give you an up-to-the-minute snapshot of how gen AI and agentic AI are delivering value today.

Read the full report

Ideas + insights